This 8-week program is offered by UC Santa Cruz’s Summer Session and is based on the Lean Launchpad/NSF I-Corps model. Students build teams consisting of one or more students as entrepreneurial leads and a mentor with start-up experience to help the students discover and develop their business model.
The SEA Crown 90 is a 5-credit course that satisfies the PR-C (Practice Creative Process) GE requirement and Independent Studies class (for graduate students).
Students in this course learn who their core and tertiary customers are, the marketing processes required for initial adoption and downstream sustainability, what data will be required by future partnerships and users, and core project management, financial, legal, and marketing resources needed for new companies. Students also learn to assess intellectual property and risk before they design and build and to identify financing and other key resources early.
This course begins with a 1-day intensive workshop, 6 weeks of webinars, and ends with a 1-day intensive workshop when students give their final presentations.
Each week, students are expected to "get out of the building" and talk to at least 10 potential customers, partners, channels and/or related experts. Students prepare weekly powerpoint slides based on the lessons learned from the customer discovery that they present during the webinars and receive feedback from the teaching time.
UCSC Summer 8 Week Session: June 23 - August 12, 2018
Take a look at the syllabus for more information.
For more information contact:
Office: Crown College 109
Graduate Students should contact Sue and Undergraduates should contact Nada.